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My point is that it’s absolutely not a necessity for a dating app to develop matchmaking algorithms. Hinge, you can only match with people your friends already know.

Synapse, the matching algorithm behind the Match app, suggests possible dates according to a variety of factors: stated preferences, interests, and on-site actions.

A messenger is an absolute necessity for a dating app because the whole point of matching with people on a dating app is to start conversations.

After all, dating apps are like social networks – when everybody around you is using them, you start to think you should as well.

But while dating apps are numerous, there aren’t many that can satisfy the majority of users.

If you use Facebook sign up in your dating app, make it clear to users that you’re not going to post and share any information associated with your dating app on their Facebook timeline.

Despite the dating app hype, people still find using dating apps a bit embarrassing, and don’t fully trust the “sign up with Facebook” option because of privacy concerns.

And the demand for dating apps among consumers is far from declining.

This is especially true in the US, as a new study by the Pew Research Center reveals.

On the other hand, though, Hinge’s recommendations are supposed to be curated and safe. The app integrates with Yelp to get users out on a date in a restaurant.

After filling out a profile, Dine asks you to pick three restaurants or bars where you'd want to go on a date.

Providing a safe user experience might be your dating app’s competitive advantage.